YOGA

Drink & Yoga

Art Direction >>>

A vibrant series of cocktail recipe videos created for Succhi Yoga, aimed at inspiring viewers to mix their own drinks using Yoga’s fruit juices. Each video blends fresh, colorful visuals with a dynamic, easy-to-follow format inviting the audience to explore the playful side of mixology at home. I was responsible for the art direction and concept development, shaping the visual tone and creative approach to reflect the brand’s lively and natural spirit. The result? Refreshing content that brings flavor, fun, and the essence of the brand to life one sip at a time.

A glass of green tea with a lemon wedge and ice, next to a bottle of green tea flavored with grapefruit, on a dark background.

(09/10)

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A digital graphic with a dark blue background and a pattern of small, evenly spaced dots gradually darkening toward the top, featuring a glowing holographic globe and an abstract network of connecting lines and nodes.

( Logo Animation )

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Three electronic devices with screens displaying content related to a brand named YOGA, including a laptop, a smartphone, and a tablet, against a background with orange, yellow, dark blue, and navy abstract shapes.

( Social Reels )

( Bartender's Tips )

( Youtube Recipes )

A cocktail in a glass with a yellow-orange liquid, next to a jar of peach and mango yogurt, a fried snack with a dipping sauce, and a toasted marshmallow; background includes various fruits and a brick wall.
Bright orange background with no distinct objects or features.
Blank white background.

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(10/10)

NEXT
Empty white space with no visible objects or details.

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BA CK TO W ORKS

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